Social Media

5 Ways to Spring Clean Your Business

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Spring is here and many of us are taking the time to organize, freshen, and slough off the old winter heaviness and create a light, clean approach to life. Spring is not only a great opportunity to clean the space within your home. But it's also an opportunity to clean up your systems and organization at work. Today we will share five approaches that top executives use to to spring cleaning each year.

UNSUBSCRIBE

You receive hundreds of emails each week that you may automatically delete. Take a few minutes every day to unsubscribe from the email lists you never read. In addition, review your social media accounts. If there are accounts or pages you are no longer interest in, then unsubscribe or unfollow.

SAY GOODBYE

When cleaning out your closet, organizers recommend that if you haven't worn it in the last year, it needs to go. The same rule can be applied to certain areas of your business. Some areas get neglected due to a lack of resources, so it’s the time to look specifically at those, see how they might be better incorporated, or just get rid of them if they have gone this long without any notice or results.

GO DIGITAL

Continually look for ways to get rid of paper processes. In the digital age files, photos, and scans help an office run more efficiently. Evaluate your business to determine if there is an area that is slower due to manual, paper processes.

QUESTION EVERYTHING

Gather the team to brainstorm every area of your department or company. Ask the question, "Is this the best way to handle this area?" "Is there a more efficient system that we could implement?"

REVIEW STAFFING

This doesn't mean that it's time to begin downsizing. But take a moment to review the staff, their strengths, job descriptions, and the duties they actually carry out on a month-to-month basis. Is downsizing an option? Would cross-training be better? Take some time to evaluate.

 

 

Six Ways to For HR to Use LinkedIn

linkedinLinkedIn and other social networking sites are changing the way employers are networking and recruiting. As millions of potential employees are creating social media profiles, LinkedIn can become a major component to your HR strategies.   Here are six ways to use LinkedIn for your recruiting campaigns.

  1. Expand your personal network of professionals. About.com's Alison Doyle reminds us that, at LinkedIn, "There are members from all 500 of the Fortune 500 companies. LinkedIn members comprise 130 different industries, and include well over 100,000 recruiters."
  2. Keep in touch with colleagues.  Former colleagues that have worked for you or with you in the past are always great to keep in touch with for future projects or employment opportunities.  Chances are you have already gotten a feel for their strengths and weaknesses and know if they would be the right candidate for a new job opportunity.
  3. Use keyword searches.  You can search for candidates by using a key words search in order to narrow down your list and find the right candidates for your company.
  4. Make sure to use keywords for your company’s LinkedIn profile. You are not the only one using keywords to find the right fit.  Prospective employees search LinkedIn by keywords, too. Make sure you have a completed LinkedIn profile that focuses on the keywords you want your candidates using to find you.
  5. Search by past or current employer.  Want to find candidates who used to, or currently, work for a company in your industry?  Searching this way will allow you to find the people with the skills and experience you seek for your company.
  6. For a fee, you can post jobs on LinkedIn and recruit and hire candidates. According to LinkedIn, "LinkedIn combines job listings, candidate search, trusted referrals and the power of networks to give you results."  Also, people who are seeking employment can search LinkedIn free of charge on keywords related to their desired positions.

Role of Tablets in the HR World

According to a study of Fortune 500 companies conducted by CareerBuilder, 39% of the US population uses tablet devices. A survey conducted by Glassdoor.com found that 43 percent of job candidates’ research their prospective employer and read the job description on their mobile device just 15 minutes prior to their interviews. Almost 90 percent of job seekers say they plan on using their mobile device for some job searching in the next year, according to Glassdoor. That's up from 82 percent last year. Unfortunately, only 20 percent of Fortune 500 companies have a mobile-optimized career site.

The food-services corporation Sodexo, the 20th-largest employer in the U.S., got a head start in that process in early 2012, when it developed both a mobile-optimized career site and a smartphone app to pull together all the information about the company’s recruiting efforts into one easy-for-Millennials-to-access place. Prospective employees could visit the mobile app to search and apply for jobs, join a talent community, receive job alerts, and get an insider’s view about what it’s like to work for Sodexo.

The results according to Arie Ball, VP Talent Acquisition at Sodexo, 17 percent of job traffic from potential new hires now comes from the mobile app versus just 2 percent of mobile traffic in early 2012. In the first year, mobile app downloads totaled 15,000, leading to over 2,000 new job candidates and 141 actual new hires, all while saving the company $300,000 in job board postings.

The graphic below provides a look at some of the survey's other key findings.

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How Does HR Use Social Media [Infographic]

Sixty-nine percent of HR departments now use social media channels such as LinkedIn, Twitter and Facebook to assist with the recruitment process, and three in five believe that their use of these channels will increase in 2014. This infographic from BLR takes a closer look at how HR departments use social media.

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(Source: BLR. HR image: City of Olathe, KS via Flickr.)